It is a shame really the number of awards Microsoft has earned with the Kin and Zune line of electronic dcevices. First Zune was called the biggest tech failure of 2007 and now Kin has been nominated the biggest tech failure of 2010 and there is no doubt that regardless of the whiz bang features the Kin Phones had they were by far the biggest failure of the year and quite possibly in tech history. Can you imagine spending 100′s of millions to design and develop a mobile phone that is pulled from the market in just 48 days? it took about 48 months for them to do the leg work in building the phones and they shut the whole thing down in under 2 months.
That is a failure of unimaginable purportions and should be the nail in the electronics coffin for the Entertainment and Devices division of the worlds largest software company. It really is a mystery to me how Microsoft was able to kill Zune and Kin so efficiently and so effectively. When Zune was released I remember a few conversations I had with users about wheter or not there was a spy in the Zune division whos only purpose was to kill the project. Do you remember the Zune software photo of the young lady in pain? Can you say FAIL?
Do you think Microsoft has a chance in the mobbile phone market or should they just focus on software?
In an era where everyone wants a smart phone, who would buy a dumbed-down handset that has no apps, provides a terrible browsing experience on its tiny screen and has a UI that makes users jump through silly hoops like dragging photos onto a tiny green circle just to share them? Teenagers and young adult hipsters would flock to Kin in droves, Microsoft reasoned, and even pay the same data fees Verizon charges for its Droids. Fortunately, consumers aren’t stupid. The product was pulled from the market in just 48 days. (Msnbc.com is a joint venture of Microsoft and NBC Universal.)