Microsoft is beating the drums over hitting the 10 million units sold mark Xbox has had an extra year over Wii and thats not a good sign. Nintendo is going to hit the same mark much faster and Microsoft has certainly laid out a lout more in order to get the as well. It’s costing them big bucks to get to these benchmarks so I guiess they need to toot them up as often as possible.

I love Xbox Live but it’s going to be awhile if ever before Microsoft can claim dominance by any real measure. The Playstation and Wii will both be around for quite some time to come. I think Microsoft should start looking at how to broaden their fan base with more add ons and games for other demographics not including the hardcore gamers. The success of the Wii is certainly not just because every top gamer went out and bought one. The Wii is becoming the family unit and thats whats most dangerous to Microsoft. the true success in the Xbox package is Halo and that may be their biggest problem. Microsoft needs to offer more for the other household members if they want their console to truly dominate.

Xbox 360 sales surpass Wii, PS3 | Reuters

SEATTLE (Reuters) - Microsoft Corp (MSFT.O: Quote, Profile, Research) said on Wednesday its Xbox 360 game machine beat Nintendo Co Ltd’s (7974.OS: Quote, Profile, Research) Wii and Sony Corp’s (6758.T: Quote, Profile, Research) PlayStation 3 to reach 10 million units in U.S. sales.

“History has shown us that the first company to reach 10 million in console sales wins the generation battle,” Don Mattrick, a Microsoft senior vice president who heads the company’s Xbox business, said in a statement.

The Xbox 360 was the first of this latest generation of game machines to launch in the United States when it was released in November 2005. The PS3 and Wii were launched in the United States a year later.

The Wii is closing in on the Xbox 360, with 8.8 million units sold as of the end of March, while Sony has totaled 4.1 million PS3 units sold, according to market research firm NPD.

Microsoft also said global membership of its Xbox Live online service reached 12 million members.

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Here is a first look at Games for Zune on video. The Zune makes a great game playuer and moving around even on my old school Zune 30 is pretty smooth. I understand games are much better on the squircle for the Zune 80 and with that much space you can really stuff some musioc and new games on Zune.

Video: XNA Game Running on a Zune

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I’m considering the XNA pacakge so I can install games on my Xbox. I looked into how hard it is and then I realized it’s a pay only feature. It’s $100 for homebrew games on my Xbox and thats a bit much this week. I gotta find out how many games there are and how easy it is to install them. Wheres the best Xbox XNA games place?

Connecting to Your Xbox 360 Console with XNA Game Studio 2.0

This guide assumes you have already installed a supported version of Visual Studio tools and XNA Game Studio. These products must be installed before connecting to an Xbox 360 console. For information about installing these products, see Setup and System Requirements.

* Step 1: Sign In to Xbox LIVE
* Step 2: Download XNA Game Studio Connect
* Step 3: Connect Your Xbox 360 Console and Windows-Based Computer
* Step 4: Create and Deploy an Xbox 360 Project
* What’s Next?

Step 1: Sign In to Xbox LIVE

Turn on your Xbox 360 console and sign in to Xbox LIVE. You will need at least a Silver Xbox LIVE membership, an XNA Creators Club membership, and a hard drive for your Xbox 360 console to be able to develop games for Xbox 360 using XNA Game Studio. While you are in XNA Game Studio Connect or playing an XNA Game Studio game, you must remain connected to Xbox LIVE.
Step 2: Download XNA Game Studio Connect

XNA Game Studio Connect must be downloaded from Xbox LIVE Marketplace and installed on the Xbox 360 console. XNA Game Studio Connect is listed on Xbox LIVE Marketplace next to the XNA Creators Club Subscription, which may be found by selecting Game Store, More…, Genres, and then Other.
Step 3: Connect Your Xbox 360 Console and Windows-Based Computer

When you develop games for Xbox 360, you develop them on your Windows-based computer, then transfer them over your local network to your Xbox 360 console. This requires that your Windows-based computer and Xbox 360 console share the same subnet. Most home networking layouts support this configuration. If your console and computer share a router or hub, it is likely that they share the same subnet.

With your computer and console on the same subnet, follow these steps to set up a connection between your computer and your console.

Technorati Tags: zune, xna, zune xna, zune games

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ArsTechnica has a nice comparison of the Apple TV versus the Xbox 360 as the best choice for home entertainment system or digital hub. It’s a pretty easy for me with the Zune and a PC to take the 360 as a better choice for my digital lifestyle and it’s probably the better choice for millions of Windows users as well.

Apple TV is probably great for some folks but why would you miss out on the gaming capabilities and Xbox Live by choosing an Apple TV unless you already have a Wii or Playstation and no need for the Xbox game console? Seems like the Xbox 360 is an easy choice over the Apple TV for most of us.

Mano a mano: Apple TV vs. the Xbox 360: Page 2

Why the Apple TV is better:

* Cheaper than the Xbox 360
* Cheaper HD rentals
* Less restrictive licensing
* Build quality
* Better integration with the iTunes store
* Silent running
* Small form factor

Why the Xbox 360 is better:

* Lots of features when combined with Vista Windows Media Center
* Better picture quality (at the expense of file size)
* Plays games
* DVD drive (and the option of HD DVD)
* Includes cables

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Found another great article on Gamasutra about Xbox Live and XNA but the most interesting quote in the entire article was the one below:
Gamasutra - Connecting Communities, Redefining Xbox Live: Chris Satchell On XNA

It’s interesting. There’s always been the theory that Microsoft was going to do the “X Boy,” but there’s never been any real credibility to that theory, as far as I’m aware. Coupling XNA with Zune is an interesting way to still get into the handheld games space with an existing device and not have it be a potential problem or liability.CS: It is interesting, because Zune was never designed for gaming. I don’t know about you, but I love the way this control input feels, especially…

I’m excited about what can be done with XNA on Zune and I think game development is going to be awesome for Zune. I wrote about the XNA platform when it first came out and I knew then that XNA was a great fit not only for Xbox but for Zune as well and recent announcements have confirmed what I already knew. Microsoft mobile games development will be under the Zune platform more so than Xbox. There is no Xboy coming Zune!

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I realized that I never posted a link to the announcement last month about XNA development on Zune. It’s been a long time coming but we’ll have games for Zune that are designed and developed by members of the Zune community. If anyone is as hyped about developing a game as I am then please contact me so we can get to work on building some games for Zune game players.
XNA Team Blog : Announcing: XNA Game Studio 3.0 and Zune

Announcing: XNA Game Studio 3.0 and ZuneDavid “LetsKillDave” Weller

XNA Evangelist

We could have rested on our laurels by just announcing the new Xbox LIVE community games and XNA Creators Club Online features, but we’re a driven bunch of people here, and we’re passionate about gaming, so let’s lob another amazing treat out there.

The XNA Community Games Platform team is delighted to offer you a sneak peek at our first major feature for XNA Game Studio 3.0: The ability to build games for the Zune platform! This will let you write one game and deploy it to all three platforms that XNA Game Studio 3.0 will support: the Xbox 360, Windows, and now the Zune. While the Zune lacks the 3D graphics horsepower to drive high-end games like you can on the Xbox 360, we’ve taken extreme steps in making sure that you will have the broadest access to the XNA Framework APIs possible, allowing you to create fun Zune games while still letting you integrate carefully with the overall Zune media experience. That means that XNA Game Studio 3.0 integration includes discoverability/access to the user’s music – allowing the user to customize background soundtracks or create real-time visualizations at their discretion. In addition, the XNA Community Games Platform team has announced the ability to have multiple Zunes wirelessly engage in an ad-hoc gaming experience (think of the possibilities!).

Our current planning is to offer a preview release of XNA Game Studio 3.0 in the Spring 2008 timeframe, with a final release scheduled for the holiday 2008 season. We look forward to your feedback and seeing what kind of amazing games you can create for the Zune!

Read more about this at http://creators.xna.com/whatsnew.aspx

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I guess we all understand why the HD drives in the Xbox 360 are external components don’t we? Lots of people faulted Microsoft for making the HD drive an external attachment but it was obviously a smarter move than making the same drive an internal component wasn’t it? No one could know who would win the format war and Microsoft hedged their bets by choosing the HDDVD drive in partnership with Toshiba by making it an add on component that can easily be changed over for another drive in the future.

Making the 360 a modular system was smarter in many ways. It helps keep the cost of the base unit lower and gets more users on your consoles. This is a safer bet then the move Sony made by including the Blu Ray player in the Playstation 3 whereby they have priced themselves above many entrants to the market and made themselves a high end system trying to compete with more affordable consoles like the 360 or Wii. Sony is sitting pretty now that the format war is over but they took one hell of a risk by integrating the Blu Ray and had this format war gone the other way this discussion would more likely be about the death of Sony and the Playstation than it is about a potential partnership between 2 of the top 3 console makers in the industry.

Microsoft has no problem in shifting sides, gears or partnerships and they will gladly open up to a partnership with Sony and include a Blu Ray device for the Xbox 360 in the near future I am certain. Why else would they have built the 360 with an external drive connection? What other choice does Microsoft have even? They are not going to develop some other format are they? No. They have no other choice but to concede a portion of future HD drive sales to Sony for every 360 sold if they want their player to be compatible with the only HD format available any longer. Don’t they?

And what about Sony? Do you think they will keep the Blu Ray a proprietary system and force Microsoft to develop an alternative or do you think they will settle for a slice of all HD drive sales on future Xbox units by establishing the Blu Ray as the HD standard for all game platforms? Do you think they want to risk the victory they have just claimed as the only HD format available? No. Sony will gladly take a piece of HD drive sales on Xbox because they know that at some point in the future all HD players will be Blu Ray and Sony will make money on every game console their competitors sell.
Sony Reportedly Discussing Blu-ray Xbox With Microsoft

Sony turned to Microsoft for a possible Blu-ray drive for the Xbox 360, a senior executive told the Financial Times yesterday. On one hand, Microsoft has always supported the HD DVD format, which is now dead and buried, while Sony said they wanted to adjust to the consumers’ needs. After all, if we think of it, as there is no more HD DVD, what can the two companies do but talk?Everyone is curious to know how this collaboration would materialize in terms of prices, as Sony has kept a pretty high price tag on its Blu-ray so far. The question is: is Sony ready to give up the advantage the PS3 has now over Microsoft’s Xbox 360? As it appears, they’re nor afraid of a little competition, and that’s not all, as Sony will also get some great revenue from a Blu-ray drive for the Xbox 360.

Technorati Tags: microsoft, sony, xbox 360, playstation, blu ray

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In a statement, Microsoft said that rumours about Xbox Live accounts being hijacked are false.

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Microsoft to PC gamers: Prepare to go Live - CNN.com

Microsoft Corp. Wednesday said its Live online service, which has attracted 6 million Xbox 360 console gamers, will be open in May to PC gamers who use its new Windows Vista operating system.

The move comes nearly a year after Microsoft Chairman Bill Gates said the company’s vision was for “anywhere” gaming that would link video game consoles, cell phones and computers, and is a key step toward reaching that goal.

The PC version of Live will debut on May 8 with the launch of the Windows Vista version of “Halo 2,” Microsoft’s popular alien shooter game.

In June, Microsoft Game Studios will release “Shadowrun,” the first game where Live will support competition between players on the Xbox 360 and PCs.

Live members will need just one account, whether they play on the Xbox 360, the PC, or both machines.

Microsoft offers two Live subscription levels. Silver membership is free and the Gold level, which includes cross-platform play and other multiplayer features, costs about $50 per year.

Microsoft’s online gaming service has been a key selling point for its Xbox 360 video game console, which was released in November 2005 and competes with Sony Corp.’s PlayStation 3 and Nintendo Co. Ltd.’s Wii for top billing in the $30 billion global video game market.

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If you havent escaped to Piata Island yet, now is the time. The official Viva Piata demo has arrived on Xbox Live Marketplace and is waiting for you!

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